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Nudge Improving Decisions About Health Wealth and HappinessThis is a terrific book The authors cover terrain which has been explored recently in a whole slew of books loosely speaking why we humans Jefferson Davis Inaugural Address persistently engage in behavioratterns which do not benefit us in the long term Their own research at the University of Chicago builds upon the work of Tversky and Kahneman in behavioral economics very much in vogue this Raintree (Raintree, past few years In the book theyrovide a funny engaging remarkably clear exposition of the various factors which lead us to make oor decisions This alone would make it worth reading What makes This Book Stand Out Though book stand out though that they actually suggest remedies that might help us save ourselves from our own flawed gut instincts I was leasantly surprised by this book It starts out like many other Heiress in Regency Society popsychology books describing an array of Rescued by Mr. Right psychology experiments that are so often in the literature But at someoint in the book the story takes a turn into a direction that few other books seem to touch Nudge is really about the small subtle La nostalgie des origines pushes that our modern day world makes to sway one s opinion or real world choicesThe book devotes a separate chapter to each of several real world scenarios When a company gives employees a choice among investmentlans how should the be described Should there be a default lan such that if no explicit choice is made gets chosen automatically What about health lans they are very complex and is there one that is best for everyone Probably not Then there are mortgage True Liars plans organ donation college funds and on and onPeople are often lazy and they make a choice once and then forget about it But should a company or a government give a subtle nudge by intelligently designing a form an intelligent default and so on Or should the choice be left 100% to the customerThe authors of this book argue that libertarianaternalism may be the answer Give The Sod-Busters people the full cast of choices and giveeople the freedom to make the wrong choices But also give Royal Protector people a default choice that may be better than most of the choicesSome choices are fixable If you take your clothes to a dry cleaning establishment and they do aoor job then the next time it is easily correctable in the future just take your clothes somewhere else But other choices are not correctable How many chances do you have in choosing a spouse While in theory it is a correctable choice it is not one that my eople make While in theory it is a correctable choice it is not one that my eople make and over again And by the way why should the government have any say at all about marriages If there are any government benefits to marriage say taxes laws etc why not distribute those benefits to everyone The authors argue that there is not reason for the government to be in the marriage business at allThis book is a uick and easy read I recommend it to Unlucky Charm (I Love Genie, people who are trying to formulateolicies and even to those who are designing forms for The Seven Basic Plots public use The book has some value but the title led me toick it up under the belief that it might help me to understand myself better and learn better ways to navigate my choices It turned out to be of a laundry list of examples how businesses try to manipulate us a list that was nudged into book length I second guessed my urchase of Richard Thaler and Cass Sunstein s Nudge Improving Decisions About Health Wealth and Happiness almost the minute I received my e mail receipt I had already read Malcom Gladwell s Blink and heard about the literary disaster that is Sway and yet there I was reading Nudge s introduction about the arrangement of cafeteria foodI m glad I did While Thaler and Sunstein are happy to revel in the small ways that their insights into choice architecture can lead to better or worse choices they also lay out their olitical Environmental Dialogue Gdr principles and detail their impact on currentolicy debates eg Social Security Medicare Part D Education To top it all off they begin the book with a treatment of our cognitive failings distinguishing between our automatic and reflective rocessing systems what s not to love leading right into their arguments for how to help the automatic majority overcome their cognitive frailty without infringing the reflective minority s ability to chooseSo what is choice architecture Well are you choosing out of ten choices or 100 Are you automatically enrolled in one choice or another if you don t make an active decision How is that. From the winner of the 2017 Nobel Prize in Economics Richard H Thaler and Cass R Sunstein a revelatory look at how we make decisionsNew York Times bestsellerNamed a Best Book of the Year by The Economist and the Financial Times Every day we make choices about what to buy or eat about financial investments or our children’s health and educati. Default set How is information Wedding Daze presented to you to about the available choices All of these uestions speak to choice architecture in other words the arrangement and organization of choices which has a nasty habit of leading individuals to choices that they themselves would not find optimal see don t be bob bias the mind and moralityFurther choice architecture both good and bad iservasive and unavoidable This Gender and Multiculturalism point is essential to Thaler and Sunstein s argument if you are a libertarian Ignoring choice architecture won t make it go away it will only make it likely that the choices favored by choice architecture are likely to beoor For instance you can make the default option for new employees enrolled at 5% in a 401k with an option to opt out or you can make the default option to not be enrolled as is often the case If you stick with the current default many who would otherwise enjoy being enrolled will not do so because of the choice architecture Thaler and Sunstein recommend acknowledging the importance of choice architecture and deliberately deciding on its designThaler and Sunstein aren t interested in helping individuals ick out their dry cleaners as the authors note if a dry cleaner erforms Mourning Child Grief Support Group Curriculum poorly it is fairly easy for individuals to make a better decision the next teamRathereople are most likely to need nudges for decision that are difficult complex and infreuent and when they have Judgment Day (Time of Judgment Trilogy, poor feedback and few opportunities for learningIndividuals arerimed to make A Full Scholarship (Sex Powers University 1) poor choices for Medicare Part D Mortgages and retirement investments Thaler and Sunstein don t advocate for eliminating choices because of theseroblems On the contrary their final chapter Summer Break (Gods at Eighteen 3) points to the infamous third way separate from both the command and control left and the single minded choice monkeys of the libertarian rightThere needn t be a war between no choice and unlimited choice Thaler and Sunstein spend around 250ages explaining that this is indeed a false choice Like myself they side with the libertarians when it comes to the importance of choice and side with the left when it comes to the failure of choice to solve all roblems Choice is important Coercion isn t necessary Focus on the choice architectureOh and I Have To Add As have to add As who has long supported responding to the gay marriage debate by taking government out of the marriage business erhaps keeping a civil union or The Black Shriving (Chronicles of the Black Gate partnership business and leaving it to independent churches I was very happy to see Thaler and Sunsteinut forth such an argument in NudgeWhether you are on the left or right worth a read Taken from my ost As an economist Nudge was a book that I desperately wanted to like Unfortunately I was disappointed Perhaps my low rating of the book stems from my high expectations of a book co authored by the well regarded behavioral economist Richard Thaler Without such expectations my rating might have been higher But at the same time without such EXPECTATIONS I MIGHT NOT HAVE BOTHERED I might not have bothered read the book at allThe only interesting art of the book is the first art which consists of the first five chapters Here the authors lay out the main remise of the book The decisions humans make are affected by nudges Since nudges are not easy to define they are best explained through examples The clearest example of a nudge is a default When you register online at a site you are often asked Would you like to receive future emails By default this box could be either checked or not checked The default matters that is different results emerge under different defaults The main Mama Ds pasta pizza point of the book is that nudges matter and thus should be carefully designedThe rest of the bookresents a laundry list of The Expected One (Magdalene Line Trilogy, policies to which we should apply thisrinciple For me this got boring fast For some reason the authors seem to be obsessed with identifying every Betty Fedora Issue One possible nudge and offering their nudge design suggestions The end of theaperback version of the book became really ridiculous a bonus chapter of twenty nudges I think that the hardcover version is saved from this madness because the bonus chapter was added after the Aubrey Beardsley, The Man And His Work publication of the hardcover versionMany may find Nudge overlyolitical The authors weigh in on what they believe to be good nudges on a large number of hot Jazz Ukulele political issues such as Medicare and same sex marriage On even about the causes we champion or thelanet itself Unfortunately we often choose Off 13 poorly Nudge is about how we make these choices and how we can make better ones Using dozens of eye opening examples and drawing on decades of behavioral science research Nobel Prize winner Richard H Thaler and Harvard Law Schoolrofessor Cass R Sunstein Personally didn t mind their Amata Means Beloved political stances as much as I minded the lack of economicsThe book is alsooorly written I felt that the ublishers gave the authors complete free reign since the authors were well regarded academics and obviously academics don t need editors One roblem with the writing was the lack of a targeted audience The book is supposed to be targeted towards a mass audience or at least that is the target of the book s marketing efforts It is not a textbook or standard teaching material targeted towards undergraduate economics majors It is also not a serious academic discourse targeted towards other economists And yet a December bookclub read for my sit in bookclub and when I checked in my book shop for this Book and was directed to the ECONOMICSBUSINESS section I did uite a bit of eye rolling I had automatically decided I wasn t going to like this book and as christmas reading goes this was going to be a taxing read But I was Juice pleasantly surprised at how readable and relatable the book was and how our decision making can be influenced by Nudges of all kinds and how society reacts to NudgesOnly 3 out 10eople in the group finished the book and yet the discussion created was lively and interesting with everyone articipating and having an opinion Not one I would be recommending but certainly a book that has food for thought I don t understand why this is a runaway bestseller it s just not that enthralling I ve been reading lots of books lately about behavioral sychology and economics why Gudrun people make the decisions we do economically and in other life areas But Predictably Irrational and Made to Stick both explore these uestions in a much engaging wayNudge is mostly concerned with how companies and governments canractice what the authors term Libertarian Paternalism Gently Noncoercively paternalism gently noncoercively Mob Mistress people toward doing something that they really want to do For example a company might by default enroll new employees in a 401Klan and Stud in the Stacks put a certain salaryercentage into that Choosing to Survive plan The employees can opt out or change their contribution amount at any time but by enrolling everyone by default the company does an end run around its workers naturalrocrastination tendencies without forcing them into anythingAnother use of nudging this one on the state level might be to reuire that everyone signing up for a driver s license check a box saying either Yes I want to be an organ donor or No I don t wish to be an organ donor Or a state could change its laws so that Robin Hood people are by default assumed to be willing donors unless they say they don t want to This would greatly increase the number of organs available for emergency transplantsSo interesting stuff but not enough to fuel an entire book I wound up skimming uite a bit and while some of the anecdotes are funny and interesting many of the writersroposals are dry unless you happen to be fascinated by the articular social or economic issue they re addressing It s worth

Picking Nudge Up To 
Nudge up to if it grabs you just don t be surprised if it lets go about 100 ages in Libertarians are if it lets go about 100 The Vavasour Macbeth pages in Libertarians are annoying and these two are no exception Theirarticular brand of libertarianism they call libertarian The Blueprint (English Edition) paternalism This comes with a whole bunch of big name endorsements thehysicist Brian Appleyard Stephen Leavitt of Freakanomics fame and we re told by the end of Introduction that it is making an impact with Obama and Cameron and so having a Crisis of the Strauss Divided policy impact in both the UK and USA What is it is now marketed as a new international edition As Iloughed my way through this I kept thinking of a comment by the great The Master Masons of Chartres photographer Eve Arnold to the effect and with a few expletives that she was not the genius manyroclaimed it was just that everyone else was so mediocre the VARSITY ABDL (Age Play, Forced Regression, Enema, Domestic Discipline, Spanking Romance) praise singers do themselves no favour by shouting about the marvel that this book isIt has one central idea grounde This one took me longer to read that is reasonable for a book of its length or the clear style it is written in I mean such a simply written text of 250ages ought to have finished in no time The Road House - The Novel problem was that I don t live in the US and so many of the examples made the book a struggle for me All the same there are ideas in this book that are important no matter where you liveDon t you just love the internet I wanted to start thi. How that no choice is everresented to us in a neutral way and that we are all susceptible to biases that can lead us to make bad decisions But by knowing how Gnosis people think we can use sensible “choice architecture” to nudgeeople toward the best decisions for ourselves our families and our society without restricting our freedom of choice.